If you have decided that 2021 will be your year to start a business, congratulations! Make sure you have each of these items before you open your doors — whether in person or virtually — for business.
What are the benefits business leaders personally receive by serving as a business mentor? To identify these benefits, we asked expert business mentors about their experiences in guiding entrepreneurs towards success.
It’s important to build mutually beneficial relationships with your network to help one another fuel your successes. But sometimes asking these professional references or acquaintances for a favor isn't easy. Use these rules to make it easier.
You should review your business practices at least once a year to ensure you're utilizing your time and resources to their best advantage. Use these three best practices to grow your company.
Let’s explore how adopting digital strategies can help you establish a robust online presence, reach more potential customers, cement relationships with your existing customer base, and build brand awareness for your entire company
On December 21, 2020, the U.S. House of Representatives passed a new coronavirus relief bill. Here’s what it means for the coronavirus relief programs: Paycheck Protection Program (PPP) and the Economic Injury Disaster Loan (EIDL).
We surveyed a variety of marketing professionals and small business owners for their customer segmentation discovery tips. Here are their recommendations on how to define customer segments.
The racial wealth gap in the US is not only a burden on minorities but for the overall economy. Nahla Davies dives into how this gap impacts all business and provides tips to promote equality.
COVID-19 has not only changed human experiences, outlooks, and behaviors, but the crisis has also brought shifts in how and what consumers buy. Use this guide to continue to grow as the pandemic continues.